Burn the Bridges

Hernán Cortés was the Spanish general who was responsible for the fall of the Aztec Empire and sub-sequent colonization of the Americas by Spain. His military technology was far superior, but the Aztec outnumbered his men, and they were fighting for their lives (i.e., as motivated as you can get…).

The Verge Slams Internet Marketing Gurus

If you still haven’t seen the piece on The Verge where they slam some Internet marketing gurus pretty hard, well, grab some popcorn and visit the link below, cause you are in for a treat (whether you agree with the opinions of the article or not).

How to Structure Your Posts (and Why You Need To)

When I’m coaching bloggers, one common problem that comes up is a lack of structure. During the drafting process, many writers simply sit down and type whatever comes into their head. That’s fine for a warm-up … but it’s not a very efficient way to create a blog post.

Make Money On YouTube with Affiliate Marketing

A couple of weeks ago I published a post explaining the basic process you need to go through if you want to become a YouTube partner, which allows you to display ads and monetize your uploaded videos. My buddy John Chow followed that post up with an explanation of his approach to YouTube monetization, which is quite different.

First Impressions on Websites Can Be Misleading

One thing that makes online marketing particularly complex (and interesting) is the fact that you can never be sure about what’s going on behind the scenes of a certain website. That is, you can’t know how many visitors the site has, how much it makes per month and so on. In fact sometimes the first impression you’ll get can be quite misleading, and here are some examples.

Publishers, Websites and Mobile Apps

In my opinion one of the most interesting and important debates right now is whether the future is all about apps, or whether the web we’ll remain the most important platform around the world for content production, sharing and consumption.

30 Essential SEO Resources for Beginners

For many bloggers, SEO seems like some kind of black magic that only super technical people can ever get the hang of.

I’ll admit, starting out with SEO can be very intimidating.

$400,000 per Month Selling Average Domains?

A couple of weeks ago I wrote a post arguing that purchasing average domain names with the hopes of selling down the road for a larger amount is not working anymore. Well, it looks like this strategy can still be profitable, especially if you execute it at mass scale.

Making User Engagement Profitable

A couple of weeks ago I came across a really interesting post on Chris Garret’s blog, titled The Real ROI of Engagement. I found it interesting cause many people talk about the importance of social media and user engagement, but Chris goes into detail regarding what makes those interactions profitable.

My 5 Must Read Business Books

Over the years I’ve read my share of business books. Some were terrible, some were fine, and some were pretty good. Among all of those there are a handful which changed the way I thought about business, for the better. Those I consider must-reads, and below you’ll find them.

Five Simple Ways to Add Value to Your Content

Are readers getting real value from your posts?

Hopefully, you’re sharing ideas, giving advice, or providing inspiration … but you could probably still use a few extra tricks to make your posts brilliantly useful for your readers.

Google Penguin Update Is Live

After Google Panda now it’s time for Google Penguin to changing changing the search rankings around the web. This update to Google’s algorithm was rolled out a couple of days ago, and it’s main purpose is to make Google be able to recognize and punishes web spam more effectively.

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